Turning Vision into Value
940 Haverford Road
Bryn Mawr, PA 19010
T 610-552-6000
F 610-552-6001
Contact Us
Property Photo

Case Studies

South Brunswick Square

Monmouth Junction, New Jersey

South Brunswick Square is a 260,000 square foot center located on heavily traveled Route 1 that was acquired in June 2003. It was anchored by Stop & Shop in 55,556 square feet and a dark Macy’s in 76,345 square feet. The property was suffering from the loss of an anchor and lack of traffic to the property in spite of the densely populated location and limited competition.

WP Realty terminated the Macy’s lease and executed a ground lease with Home Depot for a newly constructed store of 104,664 square feet. The site plan was reconfigured to accommodate tenant requirements and WP Realty leased an additional 50,000 square feet to national and regional tenants to create a strong tenant mix, including Bob’s Stores, Dollar Tree and Friendly’s. In addition, significant common area improvements including a complete façade renovation were made to further revitalize the shopping center. South Brunswick Square is now 100% occupied.